1.HAPE
Hape Holding AG.
Hape Holding AG was established in Germany in 1986 by Peter Handstein. Today Hape is a renowned high-end toy designer, manufacturer and distributor with offices Located in Germany, Switzerland, Italy, France, United Kingdom, Spain, North America, Netherlands, Mainland China and Hong Kong. As of January 2021, Hape has over 40 subsidiaries and investment affiliates positioned around the globe.
Awards
Hape has been honored with over 300+ international toy awards, underscoring its commitment to innovation and quality in the toy industry.
Certifications
Our products are certified to international standards, including ASTM F963, EN 71, AS/NZS ISO 8124, GB 6675, and more, before being marketed.
2.Gollnest & Kiesel (GOKI)
In 1981, Gerhard Gollnest and Fritz-Rüdiger Kiesel founded what is now the largest toy company in northern Germany. More than 450 goki employees worldwide are busy making childhood and children's rooms more colourful. More than 2,000 different products form one of the most diverse ranges in the toy industry. At the heart of our range are the goki, HEIMESS and HOLZTIGER brands.
Sustainability
"Whoever takes something from nature must also give something back to it," says Fritz-Rüdiger Kiesel. That's why we donate a new forest to Schleswig-Holstein, the most sparsely forested state in Germany, every year – one tree for every new-born child. More than 400,000 beech, oak and maple trees have been planted since 2004.
Beech, maple or spruce trees stand in the forest for more than 80 years before they are felled in the spirit of sustainable forestry. A whole human life must pass, and only then do we want to and are we allowed to use the wood. It is our obligation and responsibility to produce the best possible wooden toys from it. It is based on this intention that we have developed unwaveringly over the past 40 years.
At goki, we believe in making responsible toys: We mostly use wood from sustainable, European forestry. We endeavour to manufacture as many products as possible in a recyclable way. We have set ourselves the ambitious and unique goal of banning the four plastics PVC, PU, ABS and PS from all our toys and replacing them with environmentally friendly alternatives. Our brands goki, HEIMESS and HOLZTIGER are synonymous with qualitative growth in every respect: We have planted 400,000 trees to date. We cannot know who will use them one day, but we hope they will do so in our spirit.
3.Grimm’s Spiel & Holz Design
IT was founded in 1978 as Spiel und Holz Design and was taken over by the current owners, Sven and Elke Grimm, in 2005.
With the mission to bring these wonderful play materials out of their niche and into children's rooms. Since then, many more products have been added, and many children all over the world now play with them.
Made in Germany & Europe
At the company headquarters in Hochdorf, Baden-Württemberg, new products are developed, oiled and painted, assembled, quality tested, packaged, and shipped worldwide. Wood processing is outsourced to small, independent companies in Germany and Europe. All our products are Made in Germany and Europe.
4.Holztiger
5.Heimess
Since 50 years, Heimess creates toys and baby accessories of high quality, with a fun and learning aspect to them.
Specialised in early learning toys, this lovely German brand offers a range of products that help develop your baby's senses such as hearing, view, touch but not only. These products also help developing the motor function, coordination, creativity and imagination of your little one. Among the bestsellers of the brand, we find colourful rattles with little bells, dummy holders as fun as they are practical or baby gyms to stimulate your child.
Heimess produces, since its creation, all its products in Germany, in Vaihingen, near Stuttgart. A great amount of the production is handmade in order to access a high level of quality. In addition, in this search of excellent quality, every toy and accessory is verified in independent control centres solicited by the company. Everything is tested: the resistance, the chemical residues, the safety… The toys are thus riskless: metallic pieces do not contain nickel and no formaldehyde enters the composition of the glues used. The varnishes and paints are non-toxic, water-based and saliva-resistant. Enough to guarantee a product that will not disappoint!
Eichhorn6.Eichhorn
The Eichhorn Story
1949:
Hermann Eichhorn founds the company in his home town of Egglham in Lower Bavaria. The first products are wooden cube puzzles. Soon after, Eichhorn invents the first wooden railway.
1950:
Eichhorn becomes the market leader in the wooden railway segment. At peak times, the company employs up to 350 workers.
1995:
The company has financial difficulties. Hermann Eichhorn files for bankruptcy.
1998:
The SIMBA DICKIE GROUP takes over the company.
1999:
Production is moved to the small town of Netvořice in the Czech Republic, around 30 kilometres south of Prague. Many wooden products are still crafted by hand.
2005:
Heros is PEFC tested for the first time and receives the PEFC certificate for using wood from ecologically, economically and socially sustainable forests.
2007:
Eichhorn extends its product range to include garden toys.
2008:
Eichhorn alone annually sells more than 400,000 trains, 250,000 wooden blocks packages and 1.7 million puzzles. Recently, children’s furniture and "Eichhorn Outdoor" products have been launched.
2008:
Eichhorn changes from the European PEFC certification to the internationally recognized FSC® 100% certification (license code FSC® C005308)
2010:
The new "Eichhorn The Collection" line is introduced.
2014:
HEROS chain building blocks are awarded the Toy Award in the Baby & Infant category.
2017:
Two become one! Heros will be available under the traditional brand name of Eichhorn in the future. In other words, a complete range of wooden toys is formed from a single vendor.
2023:
Relaunch of the Eichhorn packaging line.
2024:
Eichhorn celebrates its 75th anniversary.
7.Brio
BRIO was founded in 1884 in Osby, a small town located in southern Sweden. Today, the small family-run business has grown into the global company BRIO AB, with subsidiaries in Germany, France and Japan and distributors around the world. BRIO´s product portfolio currently consists of numerous toys but also games for the whole family under the brand Alga. A true BRIO classic, our first wooden railway toy set was launched in 1958. Its simple, yet fun wooden tracks and trains have been enchanting children and adults alike ever since. Historic or modern – but always busy, busy, busy! BRIO has engines, trains, wagons and vehicles in different designs from all eras. Which vehicle will you be driving today? The BRIO toy train, motorcycle, cement truck, or ferry? Is it time to take your rail play in a new direction? We have curved, ascending or straight tracks that can take your BRIO railway to a new level. Here, we’ve collected all the tracks & roads for all your railway needs.
8.Micki Leksaker
"Carefully developed in Gemla, Småland
With carefully designed, playful details, we want to inspire the child's curiosity. Because when children play, they are constantly learning new things.
We develop toys for our own, popular brands Micki, Lundby, Skrållan and Rubens Barn, but also beloved characters such as Pippi Longstocking.
We design and develop all our toys in Gemla, in the heart of Småland. Some of our toys are also manufactured here, in our own toy factory."
9.Janod – Stylish wooden toys, puzzles, vehicles and role‑play sets
Janod is a French brand specializing in the creation of traditional toys and games frapting to the needs of children discovering its toys for the first time, and the memories of their parents who have grown up with them.
10.Vilac – French heritage wooden toy maker with classic cars, animals, and skill games
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VILAC, an exceptional brand since 1911
A jewel of French wooden toys, the company has stood out by cultivating a love for beauty. Dedicated to design in all its creations, VILAC works with talented illustrators, artists and designers to develop its games, toys and collectible objects.
Following in the footsteps of the traditional woodturning workshops that once made the Jura region famous, VILAC carries on this heritage: turned, smoothed, sanded, lacquered and decorated in our Jura workshop by skilled artisans. Beech, hornbeam, alder and boxwood from nearby French forests ensure both the quality and the authenticity of our craftsmanship.
Since 2011, VILAC’s expertise has been recognized with the Entreprise du Patrimoine Vivant label (EPV), a unique governmental distinction celebrating French excellence for its Made in France production.
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11.Jeujouethique – Curated shop of eco‑responsible European wooden toys (including small brands)
